1)   Understanding the needs of customers, and satisfying their requests through presentation of their products and goods in various retail channels, aimed at making the customers pleased, and having an appropriate hold of the market.


2)   Promoting the knowledge, skill and ability of employees as the source of thoughts and the most valuable capitals of the company, aimed at achieving the qualitative goals in their life and career.


3)   Enhancing the power of competition in the market, and providing better services to the customers through optimization of expenses and utilization of the maximum capacities available.


4)  Attracting an0d developing the participation of employees in provision of modern methods of work, aimed at continuous improvement.


5)   Social responsibility, environmental protection.


6)  Managers and employees of Jaanespar believe in satisfaction of requirements of quality management system, aimed at organizational growth, as an efficient organization.

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